Wednesday, 29 December 2010

The Internet of things

  Radio Frequency Identification RFID is a non-contact automatic identification technology, radio frequency signal through the automatic target recognition and access to relevant data, to identify work without human intervention, can work in a variety of harsh environments. RFID technology can identify the high-speed moving objects can also identify multiple tags, the operation quickly and conveniently.

           RFID is a simple wireless system, only two basic components, the system used to control, detect and track objects. System consists of an interrogator (or reader) and a lot of transponders (or tags) component. 
       
Prospect: The future trend of  RFID market is really considerable. With RFID technology applications continue to promote and popularize, RIFD from the conceptual level real gradual transition to full application of the hierarchy, the application will be wider.
   

Saturday, 13 November 2010

Augmented reality

  If you are a driver, you can experience the feeling of augmented reality everyday, though you don't know what is it , you use it everyday, and you can't leave it. You don't understand what's the meaning, I will show you at once.
  ( Magic Time):
 




   ( Augmented reality games)                                                                                Augmented reality is a real-time camera images to calculate the position and angle and with the corresponding image of the technology, which aims to set the screen on the virtual world and interact in the real world.
  Augmented reality is usually used for both computer games and mobile games, it is really popular for young people, it can strengthening the real touch and feeling of games. Add the technology of augmented reality, it makes the players enter the circumstances of games.


  For example,  an augmented
reality  game may  be as simple  as a scavenger  hunt  of  virtual
flags  hidden  in the physical  environment.  More  compelling
effects  may  emulate  the abilities  of the protagonists  in myths
and modem  stories in science fiction  and fantasy.  For example,
the  augmented  reality  hardware  may  seem  to  augment  th
senses of the  player,  giving  him  the  ability  to  see  through
physical  walls  to virtual  objects  in the game, hear a whisper  a
great  distances,  see other  players!
 

Tuesday, 9 November 2010

Digital Industries and Markets

  When I got this leacture topic, the first word come to my mind must be " social networking." The most fimilar and largest markets of digital industries around me. From China to UK, I got more and more social network, and I spent more time on them. It has become a neccessary part of my daily life. Image, if you live without facebook, MSN, myspace, and there is not any social networking in your life, could you " survived"? And do you still think the world is wonderful?

                                                                ( Digital Industries)
      Digital media is also called " New media". It is different from tranditional media such as films, images, music. It is contains the interactive power of computer and communications technology, computer-enabled consumer devices and most importantly the Internet. Mobile media is the representative of it. With the development of the Internet and computer technology, this kind of media become more and more popular, it plays an important role in nowadays. It is really an excellent assistant to all of us in different kinds of use.

Wednesday, 20 October 2010

Future visions

                                         (Microsoft’s long-term productivity vision explores how we will create and share content; collaborate across teams, organizations and networks; and gain contextually relevant insights based on preferences and intent. Each scene showcases real technologies being explored by Microsoft teams and partners and others in the industry. )
 

                    ( A movie montage showing how different movies have shown us the future.)
  From the film, we can image the technology in the future, you can find the examples of current prototypes may evolve in the years ahead.
  While it’s difficult to forecast exactly how technology will expand, we are constantly researching, looking forward, and gathering insights to imagine how technology investments today can improve people’s way of life in the future.


  Future visions films are always  amazing and "unbeliveable." It is an imaging world from people's mind. However, it is based on the reality life. Most of this series of films, they are around ET or roberts, both of them are the protagonists. Because they are the unknown field to people, fresh and fantastic. It seems like a mysterious girl covered with veil. That's the reason why the films compaines want to use the future visions themes, it can be satisfied with people's curiosity and ensure the rate at the box office.

Wednesday, 6 October 2010

Shaping lives

  Digital technology contains varites of types:  Digital audio, Broadband, Digital broadcasting, Computers, Digital media, Digital press, Digital display connectors, Electronic publishing, Digital electronics, Digital movie cameras, Digital photography, Digital radio, Digital Subscriber Line, Digital systems, Digital television, Digital typography and Digital video recorders. It is close contact associated with our daily lives.
  If  you are a housewife, will you feel boring when you are doing tedious chores? You want shopping, beauty, party and funny. " Impossible is nothing," with the development of digital technology, you have a lot of choices when you are doing the housework: Listen to the music, no matter you want rock or jazz music, just press the button; Watch the films and dramas, or you'd like some entertainment plays for pleasure; Shopping? no problem, just surf the Internet, millions of clothes, cosmetics in different prices, from your husband to your children. And then you will find that housewife is not desperate, it is hopeful and colorful.
  If you are a student, you must sleep or absent in your courses, don't deny about the truth. But how could you fetch up the mistakes? With the help of computers, you can solve the problem easily. If you really like the feeling in class, you can choose the distance education with your computers. many teachers have successfully prepared students, some with computers in the classroom and some without. Teachers could avoid computers, either because they chose not to learn how to use them or because they had none in their classroom or school to use. 
  Digital media is now more and more popular in recent years. You can find different types in anywhere. Especially for the advertisements, it plays an important role in the field. For example, you can find ads in your mobile phones, in the streets, on the underground. It is called " mobile media," it is more faster and effective than before.
  Digital technology affects our life at home, social life, education field and working. Without it, the world will become crazy.